Britannia has risen as the quickest developing in the FMCG space during the lockdown as restaurants are closed and the absence of household help like maids and servants constrained numerous Indian buyers to incline toward ready-to-eat food and nourishments. Market experts anticipate that the pattern should sustain now for a long time. While Covid-19 has […]
India’s FMCG industry could witness its slowest growth in a decade and a half this financial year, Credit Suisse warns, citing liquidity constraints and weak farm incomes. The I-bank estimates revenue at consumer goods companies to grow by about 5% in the second and third quarters of FY20, akin to rates last seen during 2000-03.
Consumer spending on e-commerce sites has fallen by a fifth in the first half of 2019, Economic Times reports, citing a Kantar report. Average spending is down 21% while average ticket size has dropped 27% over the previous year. The key categories of mobiles and fashion saw a 16-17% decline in buyer numbers. Companies are […]
People in rural India are holding back on items such as clothes, hair oil and biscuits, Business Insider reports, citing multiple research reports. That’s largely because rural wage growth reduced from 14.6% in 2013-14 to just 1.1% in 2018-19, an SBI Ecowrap study shows. Biscuits as a category, for instance, is growing at just 1%, […]